AI Insights · Timothy · October 2025
Top Beauty Retail Apps on iOS in Tunisia: Q3 2025 Performance Review
Explore the performance trends of the top beauty retail apps on iOS in Tunisia during Q3 2025, based on Sensor Tower data.
In the third quarter of 2025, the beauty retail sector on iOS in Tunisia showcased notable trends, with BeautyStore, Fatales, Gratis: Kişisel Bakım & Makyaj, Rossmann, and Nice one | نايس ون leading the way.
BeautyStore experienced fluctuating weekly download numbers, starting at approximately 91 and peaking at 174 in late July before declining to 67 by the end of September.
Fatales saw a modest increase in downloads, beginning the quarter with 29 downloads and reaching a peak of 80 in late August, followed by a significant dip to 12 by the end of September.
Gratis: Kişisel Bakım & Makyaj had relatively stable weekly active users, maintaining around 370 to 414 throughout the quarter, while downloads decreased from 62 to 15 over the same period.
Rossmann displayed a steady climb in active users, starting from 177 and reaching 252 by the end of September. Downloads showed variability, with a high of 46 in late September.
Nice one | نايس ون showed a gradual increase in active users from 42 to 80, with downloads peaking at 40 mid-September before settling at 27.
These insights are based on data from Sensor Tower, where more detailed information is available.
